Monday, November 03, 2008

Vacation Home Blogs Crucial to Sales, Rentals, Says NY Times

A front-page NY Times Escapes article Friday spotlighted "the growing importance that blogs play" in today's vacation home market. "For brokers, blogs are, of course, a handy marketing tool: they’re economical, practical and easy to update. But for prospective buyers, a sophisticated blog... can help potential buyers forge a connection to a faraway community, learn the landscape of an area and... make informed purchasing decisions....

"Ultimately, agents’ blogs are tools to attract new clients. 'If you’re going to sell a home in the mountains, you’re going to have to sell the mountains,'" Elwin Wood, an upstate New York broker was quoted as saying.

Hello, buyers, developers, brokers! Vacation Home Insider is a great place to start. Use the search box to locate a region or town, then click on individual posts about these spots in such desirable places as the Colorado mountains, Mexico etc.

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